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  Home Auction Resources & Tools Auction Tips & Tactics

 




Picking Postage


Deciding how to send out your merchandise does not have to be long and laborious. Wondering what your options are? Or what's the best choice if you sell large or small items? Before you make that trip to your local post office, check out these tips on how to pick your postage. From First Class and Priority Mail to Book Rate--it's all here. You can find very useful resources in our shipping resources page

First Things First

Of course, by the time you're considering what type of postage to use, you should already have determined who will be paying for shipping expenses: you or the buyer. You also might consider providing buyers with multiple postage options. If they're willing to pay more (or less), then it's really no skin off your nose. One last prefatory note: Postage expenses can be tax deductible (for more information, consult our Reporting Auction Income tip).

First-Class Mail

This isn't applicable for your merchandise per se, but rather for your invoices, bills, personal correspondence, etc. Any mailable items may be sent as First-Class Mail. Pieces over 13 ounces must be sent as Priority Mail. Find specific rate information here.

Priority Mail

Offering two-day service to most domestic destinations, Priority Mail items must not exceed 70 pounds or 108 inches in combined length and girth. Pickup service is available for $8.25 per stop, regardless of the number of pieces. For starters, a package weighing up to 2 pounds will run you $3.20. Rates for items over 5 pounds are based on the weight of the piece and the zone (the distance from the package's origin to the destination zip code). Check out the USPS's Web site for more specific rate information. The Priority Mail Flat-Rate Envelope costs $3.20, regardless of weight or destination.

Express Mail

This is the USPS's fastest service, with next-day delivery by noon to most destinations. Delivery is offered 365 days a year, with no extra charge for Saturday, Sunday, or holiday delivery. Items must not exceed 70 pounds or 108 inches in combined length and girth. Features include merchandise and document reconstruction, tracking and tracing, delivery to post office boxes and rural addresses, money-back guarantee, C.O.D., and return receipt service. Insurance is provided at no additional cost up to $500. Additional merchandise insurance is available up to $5,000. Pickup service is available for $8.25 per stop, regardless of the number of pieces. In terms of cost, items up to 3 pounds will run you $18.50, while packages up to 10 pounds cost $33. For merchandise over 10 pounds, check out the Domestic Rate Calculator. An Express Mail Flat-Rate Envelope costs $15.75, regardless of weight or destination.

Parcel Post

Less expensive but slower than Priority or Express Mail, this type of postal service is used for mailing items--general merchandise, books, circulars, catalogs, and other printed matter--weighing 1 pound or more but not exceeding more than 70 pounds. According to the USPS, Parcel Post items are typically delivered within seven to ten days. They must not exceed 130 inches in combined length and girth. For more specific rate information, consult the Domestic Rate Calculator.

Bound Printed Matter

For this service, items must weigh at least 1 pound but no more than 15. Rates are based on the weight of the piece and the zone. Packages must not exceed 108 inches in combined length and girth. Bound Printed Matter has some pretty rigid guidelines. It must consist of advertising, promotional, directory, or editorial material (or any combination of the above) and be securely bound by permanent fastenings such as staples, spiral binding, glue, or stitching (loose-leaf binders and similar fastenings are not considered permanent). The item's sheets must also be 90 percent imprinted by any process other than handwriting or typewriting with words, letters, characters, figures, or images (or any combination). Finally, Bound Printed Matter may not be personal correspondence or stationery, such as pads of blank printed forms. In general, service takes seven to ten days, depending on the destination zip code. Get more specific rate information here.

Special Standard Mail (Book Rate)

Like Bound Printed Matter, Special Standard Mail (or Book Rate) is one of your cheaper options. It's generally used for books (at least eight pages), film (16mm or narrower), printed music, printed test materials, sound recordings, play scripts, printed educational charts, loose-leaf pages and binders, consisting of medical information, and computer-readable media. Packages must not exceed 108 inches in combined length and girth. The range is as follows: up to 2 pounds, $1.58; up to 20 pounds: $7.47; and up to 70 pounds, $21.47. Click here for specific rate information. Also like Bound Printed Matter, Special Standard Mail usually takes 7 to 10 days, depending on the destination zip code.

Special Services

There are a number of added services you should know about, too. Here are a few:

Certificate of Mailing: Provides evidence of mailing (but not evidence of receipt); fee: 60 cents.
Certified Mail: Provides the sender with a mailing receipt; available only with First-Class Mail and Priority Mail; fee: $1.40.
Collect on Delivery (COD): Allows mailers to collect the price of goods and/or postage on merchandise ordered by addressee when it is delivered; can be used for merchandise sent by First-Class, Express, Priority, and Standard Mail; fee: varies depending on the amount to be collected or insurance desired.
Money Order: A valid form of payment for merchandise obtained from the USPS. Available in amounts up to $700; fee: 80 cents.
Insured Mail: Provides coverage against loss or damage. Coverage up to $5,000 for Standard Mail as well as Standard Mail matter mailed at Priority Mail or First-Class Mail rates; fees: varies depending on the amount of coverage desired.
Registered Mail: Provides protection and security for valuables; available only for Priority and First-Class Mail; fee: depends on declared value with postal insurance.
Restricted Delivery: Permits a mailer to direct delivery only to the addressee or addressee's authorized agent; available only for Certified Mail, C.O.D., mail insured for more than $50, or Registered Mail; fee: $2.75.
Return Receipt: Provides a mailer with evidence of delivery; available only for Express Mail, Certified Mail, C.O.D., mail insured for more than $50, or Registered Mail; fee: $1.25 if requested before mailing, $7 after.

Visit the USPS's Web site for more specific information on these special services.

E-Postage

Lastly, e-postage, or online postage, is now a viable option for sellers. Obviously, the great advantage here is that you don't have to leave your home and deal with those notoriously long post office lines. Companies such as Stamps.com allow you to print out postage from your very own home. All you need is a computer, printer, and Internet access. There is, of course, a fee for this convenience. But for high-volume sellers who make too many trips to their local post office, it's worth it.


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